Interview more customers. Collect deeper insights. Build better products.
HEARD uses AI to moderate short customer interviews that ask the right questions to go beyond surface-level feedback. Make decisions with confidence by uncovering what really matters to your customers, fast.
HEARD uncovers powerful insights using AI-moderated customer interviews.
Conduct research faster and with fewer manual resources
Adapt in real-time to always ask the most valuable question
Collect thorough insights to confidently drive decision-making
Get started with a simple list of questions
Instead of spending days agonizing over what to ask and how, just get started with an initial set of questions and the AI can help you create a comprehensive list. During interviews we’ll optimize in-real time to make sure you're always asking the most valuable question.
HEARD conducts short interviews that dig deep at scale.
Find meaningful insights through AI-powered interviews that adapt instantly based on what your customers say. HEARD can have personalized conversations with hundreds or thousands of people within a few hours to deliver thorough and complete insights.
Real-time analysis so that you can start learning now, not after reading the final report.
Our AI analysis merges quantitative measurement with qualitative storytelling; surface high-level patterns as well as personal customer quotes. Discover something you want to dig deeper on? Don't wait until your next round of research — add more questions to the list and start getting answers immediately.
Surveys ask questions. HEARD finds answers.
Forms are static; they don’t get smarter as you learn new information. HEARD is a qualitative discovery engine that adapts hundreds of times to get you closer to your learning goal.
Get started as soon as you have a question to ask
Start learning faster by reducing the upfront work required to design, recruit, and collect customer insights.
Uncover unexpected and impactful insights
It’s hard to predict the best questions beforehand. That’s why HEARD helps you optimize in real-time so that you don’t have to be “perfect” — just persistent.
See opportunities clearly by reducing bias
It’s easy to develop tunnel vision about your business. By asking more questions in different ways, HEARD helps teams reduce bias & gather fresh perspectives.
Get qualitative depth at qualitative scale
Don’t make decisions based on anecdotes or superficial feedback. Find real patterns and trends powered by your customers’ voices.
Use HEARD to make every team more customer-centric, from customer research to product development, marketing, business strategy and beyond.
Get to the bottom of why customers aren’t converting, or what keeps your most loyal customers coming back for more.
Deep and contextualized feedback enables your team to better understand and prioritize how to improve your product.
Develop nuanced customer profiles that align teams around a single answer to the question “Who do we serve and why?”
Develop your brand
Develop a brand customers love by better understanding what they value and how they perceive your product.
Validate new ideas
Ensure you understand the customer needs before building out new products or expanding to new markets.
Learn how marketing messages land on your customers so you can improve before shipping your next campaign.
Talk to your customers like real people
In a head-to-head test against a survey, HEARD achieved 2x the completion rate and 3x the insights per customer response. Here are a few quotes from participants explaining why.
"[Compared to Google Forms] I prefer HEARD. Forms feel like a test. HEARD felt like texting someone. I liked that it was a chat."
"HEARD felt freeform — I could type whatever I wanted as opposed to normal survey things that feel more boxed in."
"HEARD was more free-form, chill, and less serious than a survey. I felt more comfortable expressing myself."
"It was really easy to use. I was surprised by the way the AI responded. It felt very specific, like an actual conversation."
Finally, customer research you can feel confident in.